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News
GIO Builds On ‘Great Insurance, Obviously’ With Hyper-Contextual Billboards Via Leo Australia
6+ hour, 26+ min ago (327+ words) Following the launch of the new brand platform ‘Great Insurance, Obviously’, GIO and Leo Australia have brought the red safety mat into the real world through a series of hyper-contextual outdoor installations, designed around the environments they inhabit. Building on…...
Turkey of the Week: Coca-Cola???s AI Christmas spots are a ghost of Christmas past
9+ hour, 30+ min ago (33+ words) Turkey of the Week: Coca-Cola’s AI Christmas spots are a ghost of Christmas past Campaign UK Coca-Cola worked with AI studios Secret Level, Silverside AI and The Wild Card to create the ads....
Ads That Made Us Smile & Became Part of Our Lives
20+ hour, 13+ min ago (1073+ words) For over 60 years now, Amul ads — mostly billboards — have never disappointed India. They have been utterly butterly delicious. Without fail, they have delivered creative punches on big occasions, instantly bringing smiles to our faces. No wonder Amul is the taste…...
Haven’t you heard I am the “Walking Advertisement“ girl?
15+ hour, 44+ min ago (33+ words) Katseye, the era of TikTok songs, influencers, and the insane amount of ads we are consuming Note: No shame to any artist mentioned in …...
Top 10 ads of the week: John Lewis' Monty takes first place
1+ day, 9+ min ago (26+ words) Campaign UK Counting down the 10 most-recalled ads, in association with TNS and Ebiquity....
Instamart Switch campaign
1+ day, 35+ min ago (248+ words) Instamart has launched ‘Switch’, a platform-wide proposition designed to encourage consumers to look beyond their usual product choices and discover alternatives across everyday categories. The campaign draws on the familiar consumer habit of repeatedly buying the same brands and products,…...
10 TV Commercials You Might Remember, But Nobody Else Does
2+ week, 5+ day ago (141+ words) There are commercials that everyone remembers, and then there are the ones that somehow got permanently lodged in your brain even though nobody else seems to have any idea what you are talking about. Maybe it aired constantly during your…...
MLA’s Nathan Low breaks down the creative machine behind Australia’s Lamb ads on The Brand Hunch podcast
3+ day, 6+ hour ago (206+ words) Campaign Brief WA One of Australia’s longest-running ad platforms is still finding new life 21 years later, with its most recent campaign ‘The Happiness List‘ created by Droga5 ANZ, pulling in 37 million views this year. The Brand Hunch podcast’s latest episode features…...
Frame Fall 2026 Campaign Starring Kendall Jenner
3+ day, 19+ hour ago (24+ words) 'Back to School' Fall 2026 Ad Campaign 'My Peekaboo' 2026 Ad Campaign Spring 2027 Day 1 Spring 2027 Day 4 Spring 2027 Day 3...
Tubi chases every mood in its first global brand campaign from Mischief
3+ day, 20+ hour ago (54+ words) Ad Age Tubi chases every mood in its first global brand campaign from Mischief Brands are beginning to experiment with advertising directly to AI agents, but with limited buying options, murky measurement and unsettled platform rules, it remains a highly…...